Explain the business simply
What does the company sell, who pays, why do customers choose it, and how does it make money?
INVEST SMARTER. RESEARCH DEEPER.
Explore specialized equity sectors, learn how to evaluate public companies, and connect directly to trusted government and open-data resources.
Company10-K · 10-Q · 8-K
IndustryGrowth · Jobs · Demand
EconomyRates · Inflation · GDP
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OPEN DATA TOOLKIT
Price tells you what the market is doing. Public data helps you investigate why. Use these authoritative sources to validate company claims, understand the economy, and add context to an investment thesis.
Read annual reports, quarterly results, material-event filings, ownership disclosures, and fund filings.
Graph and download interest rates, inflation, employment, credit, manufacturing, and hundreds of thousands of economic series.
Study GDP, corporate profits, consumer spending, industry output, trade, and regional economies.
Investigate inflation, wages, productivity, employment, job openings, and industry workforce trends.
Download structured datasets covering financial statements, insider transactions, funds, and market activity.
Explore federal debt, interest expense, revenue, spending, and Treasury securities data.
Learn investing basics, risk, fees, diversification, fraud prevention, and how to check an investment professional.
INVESTOR LAB
Understand the numbers before relying on them. These quick lessons explain what common metrics can—and cannot—tell you.
Revenue growth can show that customers want a product, but it does not automatically mean the company is profitable or financially resilient. Compare revenue growth with margins, operating cash flow, debt, and share dilution.
Compare year over year and examine whether growth is organic.
Look for durability and understand sector-specific norms.
Review cash generation after operating needs and capital spending.
Valuation compares the price investors pay with earnings, sales, cash flow, or assets. Use multiple measures, compare similar companies, and account for growth quality, capital intensity, and risk.
Useful for profitable firms, but distorted by unusual gains or losses.
Often used for high-growth companies that are not yet profitable.
Can help compare firms with different debt and cash balances.
Research customer concentration, financing needs, competitive threats, regulation, dilution, debt maturities, and whether the thesis depends on one product, contract, or future event.
Compare cash, debt, liquidity, and expected capital needs.
Check dependence on a customer, supplier, geography, or product.
Track share count, stock compensation, warrants, and offerings.
Start with the business description and risk factors, then review management’s discussion, financial statements, footnotes, and changes in share count. Compare language across reporting periods.
Business, risks, audited financials, controls, and management analysis.
Interim results, liquidity, new risks, and recent business changes.
Major contracts, leadership changes, financing, acquisitions, and more.
A BETTER RESEARCH PROCESS
Use the checklist as a repeatable starting point. No single metric or source should make the decision for you.
What does the company sell, who pays, why do customers choose it, and how does it make money?
Use EDGAR to check the company’s description, risks, results, cash, debt, dilution, and material events.
Use BEA, BLS, FRED, and Treasury data to test whether the broader environment supports the thesis.
Compare growth, margins, cash flow, balance sheets, competitive position, and valuation using consistent periods.
List what could invalidate the thesis, what evidence would change your mind, and what risks the price may ignore.
EQUITIESDASH PRINCIPLES
01Use primary sourcesStart with company filings and official datasets.
02Separate company from stockBusiness quality and investment value are different questions.
03Think in probabilitiesConsider multiple outcomes instead of one precise forecast.
04Protect against permanent lossPosition size, diversification, and patience matter.
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